Free UK delivery
Standard tracked delivery is free on every UK order, with no minimum spend. The current estimated delivery window is 6–10 business days.
Whitmore Lane
For every plan on your calendar.
About Whitmore Lane
For the plans ahead
Plans tend to arrive before outfits do. A wedding invitation lands, a day at the races goes into the calendar, dinner is booked or an ordinary week asks for something a little more considered. Whitmore Lane starts with the date, then works backwards: pieces organised around where you are going and the shape of the day.
The name Whitmore Lane reflects the quieter part of an occasion: choosing what to wear and getting ready for the plans ahead. It is a place to look through options by occasion, notice the details that matter and choose with the rest of your calendar in mind.
Dressing the diary
Start with where you are going. Each edit brings together pieces for a different kind of plan.
Wedding Guest
For ceremonies, receptions and the photographs that follow.
Explore the edit
Party & Evening
For dinner reservations, late evenings and plans that ask for more.
Explore the edit
Races & Events
For race days, garden events and daytime occasions with a dress code.
Explore the edit
Workwear & Everyday
For office days, lunches and the everyday plans between bigger dates.
Explore the editWhat you can count on
Fourteen days to decide
Tell us by email within 14 days after your order arrives. We will send the correct return destination and practical instructions. Read the returns policy.
The details before the door
How we show a piece
Each product page includes multiple views designed to show the silhouette, finish and key details of the piece. Product information and available size options sit alongside the imagery, giving you the details in one place before you order. Because fit can vary by style, contact us if you would like help before choosing.
Contact usStart with the date in your diary.
Shop New In